Hi, I’m Sioned – founder of Mwydro, a small business based in Caernarfon specialising in GIF Design, Workshops and Short-Form Video.
Hi, I’m Sioned and here’s my story…
In 2019 aged just 23 I set about founding my small business Mwydro as an avenue to get creative in those free hours after working at the day-job, originally through crafting handmade cards.
When lockdown came, I turned to social media to promote my business and soon found when posting on stories and videos there were barely any Welsh Language GIF Stickers available. So, I set about teaching myself and creating Welsh GIFs of my own!
Fast forward to today, Mwydro has a collection of over 1,500 Welsh Language GIFs which have been viewed over 300 million times!
After creating GIFs for me I soon expanded to creating GIFs for Businesses to help add some wiggle and bounce to their marketing, with clients to date including Transport for Wales, M-SParc, Menter Mon, the Welsh Language Commissioner and many more!
Then in 2022 I won the Welsh Government’s inaugural Welsh Language Hack (Hac Y Gymraeg) to pilot my GIFs in Schools project. The project continues to go from strength to strength today, with me and my assistant Tesni having delivered the workshop to over 150 schools all over Wales!
Keen to share what I’ve learnt from the years this is also the time I started delivering Workshops on various topics including Instagram, TikTok, Canva and Setting up your Stall for Success.
My proudest achievement has to be in 2023, being awarded IPSE’s Young Freelancer of the Year award in London, a true pinch-me moment! It’s especially great considering the business is run almost entirely through the Welsh Language and is something I do part-time along another role within a Local Authority.
Then we come to today. From my years supporting businesses to have fun with their marketing and the rise in short-form video popularity comes by brand new service Cracking Content, short-form video creation sessions for businesses in North Wales short on time, ideas or confidence.
It’s been an incredible journey so far, and I can’t wait to see what the future brings!
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